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Onderzoek ABN AMRO: 7 op de 10 Nederlanders zeggen nepwebshops nauwelijks nog te herkennen
An ABN AMRO poll found that seven in ten Dutch people say they can barely recognize fake online shops. Nearly a quarter ordered from a webshop in the past year despite doubts about whether it could be trusted. The article also says shoppers may rely on search ranking or attractive prices as signs of safety.
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What happened
An ABN AMRO poll found that seven in ten Dutch people say they can barely recognize fake online shops. Nearly a quarter ordered from a webshop in the past year despite doubts about whether it could be trusted. The article also says shoppers may rely on search ranking or attractive prices as signs of safety.
Confirmed
Global impact / market context
If shoppers mistake fake stores for legitimate sellers, they may lose money and become less willing to buy online. That could reduce sales for legitimate retailers, while added fraud concerns may raise the cost of checking sellers and protecting customers during busy shopping periods.
Analyst inference
The article links the concern to Black Friday and the holiday season, when online buying rises. It reports that households spent more on Black Friday 2025 than on an ordinary day, making seller trust and fraud prevention relevant to online retail operations.
Confirmed
What to watch
- Watch for evidence on whether shoppers avoid unfamiliar webshops or abandon purchases when they cannot judge a seller’s trustworthiness, which could reduce sales for legitimate online retailers. Analyst inference
- Checkjelinkje says its latest update checks more types of data points than before; watch for any reported evidence that this improves the identification of fake webshops. Confirmed
- Watch whether online retailers describe changes to seller checks or customer protections; added screening could raise operating costs, while stronger safeguards may help retain customers and sales. Analyst inference