Morgan Stanley maintains Amazon.com at Overweight, lowers price target to $335 from $350

What happened

Morgan Stanley kept an Overweight rating on Amazon.com but lowered its price target to $335 from $350, a 4.3% decrease. That new target implies 37.4% upside from the October 29 close of $243.79.

Confirmed

Global impact / market context

A lower target still above the current price signals a bank that remains positive on Amazon but has trimmed its expected upside. This can nudge investors to recalibrate their own expectations for Amazon shares without implying a negative rating change.

Analyst inference

Other recent analyst targets for Amazon range from $275 to $380, so Morgan Stanley's $335 sits in the middle of that spread. The cut is modest relative to peers, suggesting a small forecast adjustment rather than a broad shift in how analysts view the company.

Analyst inference

What to watch

1. Watch whether more analyst notes follow with lower Amazon price targets, since the five most recent targets already span $275 to $380. Confirmed
2. Investors could track Amazon's next quarterly results to see whether revenue and costs support Morgan Stanley's trimmed target of $335 per share. Proposed
3. Watch the gap between Amazon's share price and these targets, as a widening gap may show growing analyst confidence or fading market enthusiasm. Analyst inference

Evidence

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